This photo was submitted by Sandie (Proffitt) McBride, who writes: "This is a photo of the first Proffitt Store, located in Randle, WA in abt 1904, started by the father of the Samuel Lehman Proffitt who started the first Proffitt Dept store chain in Centralia, Chehalis, and Olympia."
More information on the Proffitt family can be found in the obituary for Samuel Lehman (Lee) Proffitt.